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Kissmetrics

kissmetrics.io

Top pickWeb Analytics

Best for SaaS and e-commerce marketing teamsFree trial

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Kissmetrics is a behavioral analytics platform that tracks individual customer interactions across websites and applications, connecting actions to specific users over time. It provides funnel analysis, cohort reports, and segmentation to help teams understand how visitors move toward conversion and retention milestones. Unlike traditional pageview-based analytics, it emphasizes person-based tracking, allowing marketing and product teams to see engagement history tied to a single customer record. The platform is typically used by SaaS companies and e-commerce businesses seeking to analyze user behavior, measure campaign impact, and identify drop-off points in the customer journey.

  • Person-based tracking
  • Funnel analysis
  • Cohort reporting

Where Kissmetrics ranks on SaaS Criteria

Kissmetrics appears in one ranking on SaaS Criteria.

RankRankingLink
1/7Best Web Analytics SoftwareWeb AnalyticsSee entry →

Alternatives to Kissmetrics

Products SaaS Criteria ranks in the same categories.

Kissmetrics FAQ

What is Kissmetrics?
Kissmetrics is a behavioral analytics platform that tracks individual customer interactions across websites and applications, connecting actions to specific users over time. It provides funnel analysis, cohort reports, and segmentation to help teams understand how visitors move toward conversion and retention milestones. Unlike traditional pageview-based analytics, it emphasizes person-based tracking, allowing marketing and product teams to see engagement history tied to a single customer record. The platform is typically used by SaaS companies and e-commerce businesses seeking to analyze user behavior, measure campaign impact, and identify drop-off points in the customer journey.
Where does Kissmetrics rank on SaaS Criteria?
Kissmetrics is ranked #1 of 7 in Web Analytics.
Who is Kissmetrics for?
It is aimed at saas and e-commerce marketing teams. Listed capabilities: Person-based tracking, Funnel analysis, Cohort reporting. Free trial.
What are the alternatives to Kissmetrics?
SaaS Criteria ranks Open Web Analytics, Plausible Analytics, Clicky, Adobe Real-Time CDP, Crazy Egg in the same categories as Kissmetrics.

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